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LTB Podcast

The podcast designed by Personal Trainers, for Personal Trainers. Want to become better at what you do? Learn how to build a full list of client's? Learn from some of the best of the industry? This is the podcast for you.
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Now displaying: September, 2017
Sep 27, 2017

Love doing these in person episodes - the conversations are always so much more raw. Steve & Lindsay run AMP Fitness in Boston and I asked them to come onto the podcast to chat about how they've built up AMP and how they manage being married while also running a gym together. We also get into a lot of cool stuff around building community and lessons learned from opening a gym.

Sep 20, 2017

In this episode, I welcome on Michael Keeler from Business for Unicorns and Mark Fisher Fitness. 

Topics covered:
- Michael's journey to starting MFF.
- Biggest customer service lessons learnt from working in the Four Seasons Hotel.
- What is good customer service?
- How do you not get frustrated with people in a customer service setting?
- Is the customer always right?
- What can we do better as personal trainers when it comes to customer service?
- How do we not become interrogators with asking too many questions?
- How do we get better at speaking to our potential clients?
- How are they managing 1,000 MFF members? How have they kept things personable?
 
Sep 16, 2017

In this episode, I go into the why what and how of everything to do with running a seminar or workshop for clients.

Topics include:

  • Why should you do it?
  • Where to begin.
  • What to call it?
  • How to get people to come? 
  • Should you charge for it?
  • What content to talk about?
  • Length & creating the content for it.
  • How to encourage interaction?
 
  • What to do about being terrified of public speaking?
  • Generating clients from it?
 
 
Sep 13, 2017

It was a huge pleasure to welcome on Adam Ali from Physiqonomics. We covered:

- How he is dealing with the recent "success" of physiqonomics
- How he comes up with the ideas for his content
- How does he not let the need for likes, comments and shares dictate his self-worth/ success of his writing
- The importance of not thinking that your followers need to "engage" publicly with your content for it to be doing it's job
- Who does he speak to when he writes
- What would his advice be to someone who is afraid of putting content out there?
- Is it harder for him to put content out there nowadays than it was back when he started?
- Why you should continue to do some form of "creation" when you hit dry creative phases
- Tips for creating content
- How he went about creating "the best fat loss article on the motherfuckin' internet"
- How he's dealt with receiving negative feedback 
Sep 6, 2017

We welcome back on to the show Mr Mark Fisher from Mark Fisher Fitness & Business for Unicorns. We cover:

- Why and how you could use transformation contests.
- The difference between Park & Bus Bench workouts.
- Having "seasons" of fitness and how you could implement this into your life.
- Visioning your 5-year plan.
- What to do if you find the vision board stuff scary/ impossible.
- Time management strategy (this section is so fricking useful).
- How does he deal with overwhelm.
- Meditation - Mark's thoughts on the why and the how.
 
Business for Unicorns
Mark Fisher Fitness
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