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LTB Podcast

The podcast designed by Personal Trainers, for Personal Trainers. Want to become better at what you do? Learn how to build a full list of client's? Learn from some of the best of the industry? This is the podcast for you.
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Now displaying: September, 2021
Sep 27, 2021
In today's reposted episode, Stuart talks to Dr. John Berardi. They discuss career direction and making sense of where you want to go, as well as touching on not feeling like you're doing enough and how to use social media as a personal trainer (check below if you'd like to see specific timestamps!).
John is a Canadian-American entrepreneur best known as the co-founder of Precision Nutrition, the world’s largest nutrition coaching, education, and software company. He's also the founder of Change Maker Academy, devoted to helping would-be changemakers turn their passion for health and fitness into a powerful purpose and a wildly successful career. Over the last 15 years, he's advised Apple, Equinox and Nike as well as the San Antonio Spurs, US Open Champ Sloane Stephens, and 2-division UFC Champ Georges St. Pierre. He's also been named one of the 20 smartest coaches in the world and 100 most influential people in health and fitness.
 

 

 

Timestamps:
  • [02.03] - Would he have changed anything about his book, Change Maker, due to what has happened with covid-19?
  • [08.15] - His message to a personal trainer who is struggling just now.
  • [10.45] - An example of a caterer who has changed his offering during covid.
  • [14.55] - The personality profile of trainers who are successful online.
  • [18.50] - Unique abilities, purpose and values exercise for making more sense of where to go in your career.
  • [26.30] - Why the belief that you must become a coach in the fitness industry limits the people that come into it.
  • [29.15] - A story about 'Dave's Killer Bread' and a gym owner who moved into mobile personal training.
  • [35.30] - "I'm just a personal trainer, am I not doing enough?" 
  • [37.30] - Why it's important to be as much 'you' as you can be.
  • [42.43] - Social media being detrimental to our mental and business health.
  • [47.15] - Using social media for business growth.
  • [49.45] - Why marketing is not just social media.
  • [1.08.25] - The instant validation/ feedback that social media provides.

 

 

Find Out More About John:

 

 

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Sep 20, 2021
In today's episode, we have a reposted episode Eric Cressey of Cressey Sports Performance. I can't imagine Eric will need much of an intro but just in case, he is the president and co-founder of Cressey Sports Performance, with facilities two facilities located in America.  He's helped athletes at all levels - from youth sports to the professional and Olympic ranks - achieve their highest levels of performance in a variety of sports. He's produced five books, four DVD sets and written over 500 articles which have been featured in places like Men's Health, T-Nation and ESPN.
 
In this episode Stuart and Eric discuss:
 
  • Where Eric's work ethic comes from and how he balances this with a growing family
  • How and why he built up career capital early on in his career
  • Where Personal Trainer's and strength coaches go wrong when it comes to growing their careers.
 

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Sep 13, 2021

If you're a Personal Trainer, the chances are pretty high that you'll work with people who have weight loss based goals. This reposted episode from back in Jan of 2019, talks about how to better understand everything to do with helping our clients lose weight. 

Topics Covered:

  • Why Gregg has decided to focus on business as one of his Q1 professional development goals.
  • What he's learnt in the process of creating his understanding weight loss course.
  • Why our bodies hate losing weight.
  • How understanding more about weight loss has informed his coaching.
  • Metabolic adaptation and how this affects weight loss.
  • What other factors we should be looking at with regards to weight loss.
  • How important exercise is for weight loss.
  • Whether we should be using large or small deficits.
  • How many calories we typically burn during exercise.

 

Find Out More About Gregg:

 

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Sep 6, 2021
In this episode, we have a reposted episode with Nikki Strong. Nikki is a registered dietician, the owner of an online coaching company called Strong Nutrition and an assistant coach at Precision Nutrition's Level 2 programme. We get into how to help a resistant client, what something called the therapeutic alliance means and why understanding this helps build the relationship between you and your clients, and how she's got over imposter syndrome to become more effective at coaching clients.
 
 
 

Find Out More About Nikki:

 

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