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LTB Podcast

The podcast designed by Personal Trainers, for Personal Trainers. Want to become better at what you do? Learn how to build a full list of client's? Learn from some of the best of the industry? This is the podcast for you.
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Now displaying: July, 2021
Lift The Bar Podcast Update: What's Next? 0
Jul 26, 2021

A brief update on what's to come for the LTB Podcast over the next few months. As we are working on a new series of highly produced episodes, starting with the two topics of "The History of Personal Training" and "The Future of Personal Training", we'll be posting from the archive episodes each week for the next 4-6 weeks.

Thanks for your continued support of the podcast. We look forward to trialling this new format with me and can't wait to hear what you think!

 

 

Contact Stuart: stuart@liftthebar.com

Instagram: https://www.instagram.com/liftthebar/ 

Website: http://liftthebar.com/ 

Jordan Syatt: Fat Loss Lessons, Social Media Use & Diversifying Marketing 0
Jul 20, 2021
In today's episode, Stuart interviews Jordan Syatt for the second time (the first was October 2020). They talk lessons Jordan has learnt in his time travelling and doing a range of interesting things, how he uses social media, the challenge of not letting social media become all-consuming, burnout, diversifying your marketing and more.
 
Jordan began Syatt Fitness, his online fitness coaching business, from his dorm at the University of Delaware in 2011 and has become one of the industry’s leading experts in strength training, nutrition, and behavioral psychology. One of the only people in the world to deadlift 4x his own body weight, Jordan's work has been featured all over the world including a variety of media publications such as CNN, The Huffington Post, Business Insider, Men's Health Magazine, Men’s Fitness Magazine, and Schwarzenegger.com

 

 

Timestamps:
  • [01.10] - Lessons from his recent fat loss cut.
  • [13.25] - How lessons he learnt from his Mum have shaped how he runs his business.
  • [18.05] - The pros and cons of social media.
  • [28.35] - Diversifying your marketing.
  • [37.55] - Improving your content communication/ making it more engaging.
  • [42.35] - Experiencing burnout when coaching Gary Vee full-time.

 

 

 

Find Out More About Jordan:

 

 

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How I Use Social Media: Lyndsey Roberts 0
Jul 12, 2021

In today's show, Stuart welcomes Lyndsey Roberts for the 5th episode in the 'how I use social media' series. Lyndsey, who is at strong_likeamutha on Instagram, is a leadership and empowerment coach and the founder of Strong Like a Mutha. They talk about content creation, why she's comfortable on camera doing things like reels, how she uses Instagram to make people aware of her business and why photography is an important aspect of her content plan.

 

 

 

Timestamps:

  • [01.47] - How she uses social media as a fitness professional.
  • [05.12] - Being vulnerable on social media.
  • [17.12] - Considering your values before you put out a post.
  • [19.52] - Using professional photography in your posts.
  • [33.47] - Shame-led marketing messages on social media.
  • [37.47] - Effective lead generation on social media.
  • [40.32] - Using email marketing/ a website.

 

 

Find Out More About Lyndsey:

 

 

 

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Claire Winter: Losing Clients, Burnout & Customer Service 0
Jul 5, 2021

In today's show, Stuart welcomes Claire Winter. Claire, who is Lift The Bar's head of operations, has been on the podcast lots of times before talking about her experience as a personal training client and on topics like belonging as a fitness professional. Today, they talk about three topics - losing clients and why it's probably not your fault just now, burnout and how to take better care of yourself and her upcoming customer service course. Timestamps are below!

 

 

Timestamps:

  • [01.05] - Why it may not be your fault if you're seeing clients drop off just now.
  • [14.30] - Retention tips. 
  • [20.48] - Burnout.
  • [33.48] - Claire's upcoming customer service course.

 

 

Find Out More About Claire:

 

 

 

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