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LTB Podcast

The podcast designed by Personal Trainers, for Personal Trainers. Want to become better at what you do? Learn how to build a full list of client's? Learn from some of the best of the industry? This is the podcast for you.
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Now displaying: October, 2018
LTBP #139 - Travis Jones: 21 Gyms in 10 Years 0
Oct 30, 2018

"I've got a million and one ways to generate leads that don't include anything to do with FB ads or online marketing" - Travis Jones

In this episode, Stuart welcomes on Travis Jones from Results Based Training. They chat about his journey, which contains many many unbelievable stories, lead generation strategies, referrals and selling.

TJ's Instagram

Roadmap to a Million Dollars FB Group

LTBP #138 - Marketing Mini Episode 2 w/ Chris Burgess 0
Oct 26, 2018

Episode two in a series of short marketing episodes from Chris Burgess. In this, Chris discusses the difference between getting good and bad quality leads in sales and how using pain points in your marketing could be problematic.

Contact Chris - chris@liftthebar.com

LTBP #137 - Mark Fisher: Updates From The World of Mark Fisher Fitness 0
Oct 23, 2018

In this episode, we welcome back on Mark Fisher from Mark Fisher Fitness and Business for Unicorns to discuss what's new, how they are improving their onboarding procedures at MFF, how Mark has got so good at articulating himself clearly, metacognition, nutrition coaching and much more!

Mark Fisher Fitness

Business for Unicorns

LTB PT of the Year Award

LTBP #136 - Marketing Mini Episode 1 w/ Chris Burgess 0
Oct 19, 2018

In this short episode, LTB's Chris Burgess discusses how personal trainers can make better choices with their marketing so they can get more clients. This will be the first in a series of short marketing episodes from Chris.

2-Week LTB Free Trial

 

 

LTBP #135 - Tim Green: The Customer Journey 0
Oct 17, 2018
In this episode, we welcome on TeamUp's director Tim Green on to the podcast. Tim is incredibly knowledgeable about marketing, the customer experience and all things to do with TeamUp and how their service can be used to help and support trainers & facility owners. We spend a good bit of this interview discussing marketing, what they are discovering through their fitness journey project, the onboarding process for clients and then we get into what is it that TeamUp does.
 
LTB members get a fantastic 60-day free trial of teamup, which you can see more about on the trusted partner's page of the site or by checking out this link - goteamup.com/ltb
 
LTB PT of the Year Award
LTBP #134 - Ian Stevenson: From £1 Outdoor Bootcamps to a 120+ Member Facility 0
Oct 12, 2018
"Concentrate on the client's you do have instead of the client's you don't have"
 
I joined LTB back in December 2013 and the first person I spoke to was a guy named Ian Stevenson. When he started in LTB, he was running a bootcamp that he charged £1 per session for, now he's got a facility with over 120 members in it and 2 members of staff. If you ever wanted some inspiration for building something out of very little in our world of personal training, Ian is one of the best examples you'll see.
 
He's had more ups and downs than most and will likely be the first to tell you "the big red fuck-it button" still exists, but he's an excellent example of someone who has built something with his members in the forefront of his mind throughout, tried his best to learn & grow whenever possible and asked for help & support when he's needed it. 
 
For anyone who tunes into this one and can't make out what we're saying, I'm sorry but you're just going to have to make do as the transcription service had no chance and subtitles don't exist on podcasts haha.
LTBP #133 - Krista Scott-Dixon: Self-Care & Strategic Self-Disclosure 0
Oct 10, 2018
"Use 90% of your time making your strengths stronger and 10% of your time neutralising your weaknesses"
 
Great to welcome Krista back on to the show. Her previous episodes have been incredibly popular and I've spoken numerous times about how much she's taught me, especially from a coaching standpoint. Loads of cool topics covered in this episode!
 
Topics Covered:
  • How she structures and sets up her day.
  • Why self-care is such an important value to Krista and to Precision Nutrition.
  • How the meaning of self-care has changed over the course of her career.
  • How she has managed a huge recent life change.
  • How to embrace the uncertainty that life sometimes brings.
  • How much of her own life she reveals to her clients.
  • How to use strategic self-disclosure to improve connection.
  • Why it's fantastic that so many new coaches are coming into the industry having been in other careers.
  • Why it's so important to go and get other experiences as a coach.
  • What she would tell herself if she could go back to day one of being a coach about understanding how to figure whom you enjoy training.

Books Mentioned:

  • Deep Work by Cal Newport
  • Pema Chodron's work
  • The Desire Map by Danielle LaPorte
LTBP #132 - John Clark: Lessons Learned Going From 1 to 3 Gyms 0
Oct 3, 2018

In this episode of the podcast, we welcome back on John Clark from Fit3Sixty.

Topics Covered:

  • In 4 years you've gone from just surviving in a sports development career to being the owner of 3 gyms, what do you think has been key to your success?
  •  
    How he has gone about bringing on and continuing to improve his staff.
  • Why the creation of culture has been essential for Fit3sixty's growth.
  • If John thinks you have to look the part to be a personal trainer.
  • How he's dealing with working so many hours at the minute.
  • Why he puts such a focus on customer experience.
  • How they've managed to get 50% of new sales from referrals.
  • If John feels personal trainers should have a goal of getting their own facility.
  • How his role has changed since the growth of the business.

 

Books Mentioned - Shoe Dog & Legacy

John's email - John@fit3sixty.co.uk

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