LTB Podcast

The podcast designed by Personal Trainers, for Personal Trainers. Want to become better at what you do? Learn how to build a full list of client's? Learn from some of the best of the industry? This is the podcast for you.
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LTB Podcast






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Dec 7, 2017

In this episode, I welcome on Sarah Duffield, head of nutrition at Mac-Nutrition to have a conversation around consultations, improving your service, dealing with tough clients and so much more.

Dec 3, 2017

In this short episode, we welcome back on Dan Mitchell to have a conversation about running a free FB group.

Nov 29, 2017

In this episode, I welcome back on Martin MacDonald from Mac-Nutrition University to discuss MNU, calling out misinformation, what he has learnt from doing this and how we can help our clients stick to the plans we set up for them.

Nov 22, 2017

In the second instalment of client insights, I speak to one of my 1-2-1 personal training clients about her experiences with gyms, how she's got to a place of being content with where she is at and what personal trainers could do differently with their marketing.

I'd love to know what you think of this episode so please feel free to email me at!

Nov 15, 2017

Fantastic to have on long-time LTB member Jamie Tucker to discuss his thoughts on what it's been like running a mobile personal training business.

We cover:

Jamie's story.
How he got into mobile personal training.
How he started gaining clients.
What he thinks entails a "good personal trainer".
How he found doing mobile training.
How he deals with programming considering there are limited resources.
Did he ever have any clients who were like "how is this being outside thing going to work?!".
How he deals with winter.
What he's working on improving just now.
What his message to a new mobile trainer would be.
Some of his failures along the way.
Nov 8, 2017

Topics and questions covered in today's episode with Pete Dupuis.

How did getting into owning a fitness business happen for you?
Have you loved it since day one?
Did CSP have a clear vision from day one?
How does Pete find being the "man behind the man"?
Some of the costly mistakes the team at CSP made initially.
How to increase your prices for current clients.
Do business owners or PT's need a niche?
How do they set-up their general population strength camps?
Working with Eric - what's your relationship like?
Nov 1, 2017

Fantastic to welcome on Rog Law for the first time to the LTB Podcast. We discuss:

- pre personal training rituals

- what he's learnt being a new coach at Mark Fisher Fitness

and how he thinks about using social media as well as loads more!

Oct 25, 2017

Third time on the podcast for guest Omar Ganai from Habitry. In this episode, we get into some of the challenges that Self-determination theory presents, why autonomy is so hard to grasp, book recommendations and plenty of other motivation related topics.

Oct 18, 2017

Kevin Larrabee, from The Fitcast Podcast, joins me in this episode of the LTB Podcast. We discuss lessons he's learned from 11+ years of The Fitcast, why he's decided to jump into owning his own facility, how he deals with his own body image and comparison issues and much more!

Oct 11, 2017

Krista Scott-Dixon from Precision Nutrition joins Stuart for an in-person interview to discuss all things coaching.

Oct 5, 2017

In this episode, we welcome on LTB's Head of Education, Gregg Slater to discuss his newly designed coaching course and how trainers can use to run more effective PT sessions.

Oct 2, 2017

Second time onto the podcast for Leigh Peele (from, who is a guest I love chatting to. We get into two big topics: online training and sleep, as well as some other things around transformations and managing work: life balance.

Sep 27, 2017

Love doing these in person episodes - the conversations are always so much more raw. Steve & Lindsay run AMP Fitness in Boston and I asked them to come onto the podcast to chat about how they've built up AMP and how they manage being married while also running a gym together. We also get into a lot of cool stuff around building community and lessons learned from opening a gym.

Sep 20, 2017

In this episode, I welcome on Michael Keeler from Business for Unicorns and Mark Fisher Fitness. 

Topics covered:
- Michael's journey to starting MFF.
- Biggest customer service lessons learnt from working in the Four Seasons Hotel.
- What is good customer service?
- How do you not get frustrated with people in a customer service setting?
- Is the customer always right?
- What can we do better as personal trainers when it comes to customer service?
- How do we not become interrogators with asking too many questions?
- How do we get better at speaking to our potential clients?
- How are they managing 1,000 MFF members? How have they kept things personable?
Sep 16, 2017

In this episode, I go into the why what and how of everything to do with running a seminar or workshop for clients.

Topics include:

  • Why should you do it?
  • Where to begin.
  • What to call it?
  • How to get people to come? 
  • Should you charge for it?
  • What content to talk about?
  • Length & creating the content for it.
  • How to encourage interaction?
  • What to do about being terrified of public speaking?
  • Generating clients from it?
Sep 13, 2017

It was a huge pleasure to welcome on Adam Ali from Physiqonomics. We covered:

- How he is dealing with the recent "success" of physiqonomics
- How he comes up with the ideas for his content
- How does he not let the need for likes, comments and shares dictate his self-worth/ success of his writing
- The importance of not thinking that your followers need to "engage" publicly with your content for it to be doing it's job
- Who does he speak to when he writes
- What would his advice be to someone who is afraid of putting content out there?
- Is it harder for him to put content out there nowadays than it was back when he started?
- Why you should continue to do some form of "creation" when you hit dry creative phases
- Tips for creating content
- How he went about creating "the best fat loss article on the motherfuckin' internet"
- How he's dealt with receiving negative feedback 
Sep 6, 2017

We welcome back on to the show Mr Mark Fisher from Mark Fisher Fitness & Business for Unicorns. We cover:

- Why and how you could use transformation contests.
- The difference between Park & Bus Bench workouts.
- Having "seasons" of fitness and how you could implement this into your life.
- Visioning your 5-year plan.
- What to do if you find the vision board stuff scary/ impossible.
- Time management strategy (this section is so fricking useful).
- How does he deal with overwhelm.
- Meditation - Mark's thoughts on the why and the how.
Business for Unicorns
Mark Fisher Fitness
Aug 30, 2017

"Play the long game and figure out why you're doing this"

In this episode with the brilliant Todd Bumgardner we get into:

  1. What does Strength Faction do?
  2. How to find your work: life balance?
  3. Practical tasks to get clearer on your why.
  4. How does BSP run client reviews?
  5. How do they manage these client reviews in a semi-private model?
  6. The importance of being unique.
Aug 26, 2017

In this minisode, I discuss all things retention based. Why clients leave us, what we can do to increase retention rates and simple tasks that will lead to better retention rates.

Aug 23, 2017

We welcome back on Alwyn Cosgrove for episode 58.

In this show we discuss:

  1. What Alwyn is working on just now.
  2. What he see's as the next big thing in fitness.
  3. Challenges with working with so many people.
  4. What would he look for in a coach who applied for a job at results.
  5. Does he think a fault of the industry is how easy it currently is to get in to it.
  6. Comparisons - how does he think about these?
  7. The importance of sorting out an educational curriculum for yourself.
  8. Advice for trainers who find asking for money awkward.
Aug 17, 2017

In this episode of the LTB Podcast, we welcome on a previous guest, Cathy MacDonald from the Art of Communication.

We cover:

  • Managing and setting yourself up for challenging conversations
  • How to deal with a client crying
  • What to do if you upset a client
  • Why you should always have your hard conversations face-to-face and not through email or text
  • How to deal with a disruptive client in a group class
  • The power of “you”, “I” and “we”
  • How to handle misreporting/ lying with food diaries
Aug 10, 2017

In this episode of the LTB Podcast, we welcome on Fit3Sixty owner, John Clark. 

We covered:

  1. How does he get so much done
  2. Structuring his day
  3. How does he meet his potential clients where they are at
  4. What drives him
  5. John's journey - timeline to now owning Fit3sixty
  6. Building his client base up


You can find download the "25 non-social based lead gen methods" guide here -

Aug 2, 2017

Lisa Lewis joins us on today's episode of the LTB Podcast. Topics covered:

 - Do you see us doing anything wrong when discussing this psychology related to being a trainer or strength coach?

- Where should a trainer start with all of this psychology stuff?
- Why you should focus on the subjective aspects of progress/ results instead of just the objective ones like losing pounds.
- Do we have to sell the short term in order to gain the long term with clients?
- How can we improve the clients level of motivation?
- What is the inner voice (self-talk/ meta cognition)?
- How much of an effect can this have?
- Should we give clients homework on improving things like their inner voice?
- How to know you're not going over that line into being a therapist?
- How to bring up "you should go see a counsellor"?
- How to pick clients back up after a setback like not hitting a weight loss goal/ out of control weekend?


Jul 26, 2017

In this episode, we welcome on Brad Dieter from Science Driven Nutrition and Eat to Perform. We cover a whole host of cool topics including:

- What does eat to perform do? 
- What has he found through working with so many people?
- How can we go about increasing our client's energy expenditure? 
- Are our clients really busy as are saying they are?
- What has he learnt being on both sides of the coin (practical & research)?
- Is there anything he thinks PT's could do better when it comes to putting across the research?
- What would he look for in a nutrition coach?
- Some of the myths of a high-fat diet?
- How would he educate a client who believes something like a high-fat diet can cure cancer?
Jul 18, 2017

In this episode, we welcome on Michael Goulden from Integra Education.

Content covered:

- Michael's journey
- The client experience and why he is always looking to improve this
- Why he feels 1to1 personal training is far from being "dead"
- Where having an understanding of biomechanics & anatomy fits into a personal trainers toolbox, and why it's important
- What to expect on this weekend's seminars with him
- What he would say to someone who is worried this weekend will be too advanced for them
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