LTB Podcast

Now displaying: September, 2017

LTBP #65 - Steve & Lindsay Bergeron: The Importance of Building a Community 0

Sep 27, 2017

Love doing these in person episodes - the conversations are always so much more raw. Steve & Lindsay run AMP Fitness in Boston and I asked them to come onto the podcast to chat about how they've built up AMP and how they manage being married while also running a gym together. We also get into a lot of cool stuff around building community and lessons learned from opening a gym.

Download this Episode

LTBP #64 - Michael Keeler: The Foundations of Great Customer Service 0

Sep 20, 2017

In this episode, I welcome on Michael Keeler from Business for Unicorns and Mark Fisher Fitness.

Topics covered:

- Michael's journey to starting MFF.

- Biggest customer service lessons learnt from working in the Four Seasons Hotel.

- What is good customer service?

- How do you not get frustrated with people in a customer service setting?

- Is the customer always right?

- What can we do better as personal trainers when it comes to customer service?

- How do we not become interrogators with asking too many questions?

- How do we get better at speaking to our potential clients?

- How are they managing 1,000 MFF members? How have they kept things personable?

Blog post mentioned (dear fitness industry)

Download this Episode

LTBP #63 - How to Set-Up & Run a Seminar or Workshop 0

Sep 16, 2017

In this episode, I go into the why what and how of everything to do with running a seminar or workshop for clients.

Topics include:

Why should you do it?
Where to begin.
What to call it?
How to get people to come?
Should you charge for it?
What content to talk about?
Length & creating the content for it.
How to encourage interaction?

What to do about being terrified of public speaking?

Generating clients from it?

Download this Episode

LTBP #62 - Aadam Ali: Dealing with Success, Content Creation & Writing Tips 0

Sep 13, 2017

It was a huge pleasure to welcome on Adam Ali from Physiqonomics. We covered:

- How he is dealing with the recent "success" of physiqonomics

- How he comes up with the ideas for his content

- How does he not let the need for likes, comments and shares dictate his self-worth/ success of his writing

- The importance of not thinking that your followers need to "engage" publicly with your content for it to be doing it's job

- Who does he speak to when he writes

- What would his advice be to someone who is afraid of putting content out there?

- Is it harder for him to put content out there nowadays than it was back when he started?

- Why you should continue to do some form of "creation" when you hit dry creative phases

- Tips for creating content

- How he went about creating "the best fat loss article on the motherfuckin' internet"

- How he's dealt with receiving negative feedback

Download this Episode

LTBP #61 - Mark Fisher: The Keys to Becoming More Productive, Understanding Where You Want Your Career to go & Using Meditation. 0

Sep 6, 2017

We welcome back on to the show Mr Mark Fisher from Mark Fisher Fitness & Business for Unicorns. We cover:

- Why and how you could use transformation contests.

- The difference between Park & Bus Bench workouts.

- Having "seasons" of fitness and how you could implement this into your life.

- Visioning your 5-year plan.

- What to do if you find the vision board stuff scary/ impossible.

- Time management strategy (this section is so fricking useful).

- How does he deal with overwhelm.

- Meditation - Mark's thoughts on the why and the how.

Business for Unicorns

Mark Fisher Fitness

Download this Episode