In this episode of the LTB Podcast, we welcome on a previous guest, Cathy MacDonald from the Art of Communication.
We cover:
In this episode of the LTB Podcast, we welcome on Fit3Sixty owner, John Clark.
We covered:
You can find download the "25 non-social based lead gen methods" guide here - http://liftthebar.com/offline
Lisa Lewis joins us on today's episode of the LTB Podcast. Topics covered:
- Do you see us doing anything wrong when discussing this psychology related to being a trainer or strength coach?
In this episode, we welcome on Brad Dieter from Science Driven Nutrition and Eat to Perform. We cover a whole host of cool topics including:
In this episode, we welcome on Michael Goulden from Integra Education.
Content covered:
In this quick minisode, I got into 5 different things I've changed my mind in the last 12-18 months.
1. Low calorie/ aggressive dieting
2. Kindles & audiobooks + finishing books
3. Having an avatar
4. How hard it is for me to actually take information in
5. The feeling of overwhelm
"Having some kind of success early on in the client process can be a predictor of long-term success"
Was a pleasure to welcome on Sigma Nutrition Radio host, Danny Lennon back on to the show. We covered what makes an effective coach in depth plus:
- His recent public speaking appearances and how he feels they have gone.
- What’s getting him excited that he’s working on and researching.
- What he thinks makes an effective coach.
- Traits of an effective coach.
- Why explaining to your clients about things like protein timing may not actually be helping them.
- Why saying less than you think you should in a coaching setting may actually be more effective than saying more.
- What to do if a client comes to you and says they would like to try something that you don’t agree with.
Was great to welcome on the LTB gyms newest coach, Grace Hall, to the podcast. We asked Grace to come on as she’s come from being a member of the gym to now being a coach and we wanted to find out more about what that transition has been like, but it was also cool to hear about her previous careers and how these have helped her integrate into the world of coaching.
We go pretty deep into the reasons Grace joined the LTB gym, why she’s stuck around, what it’s been like moving from member to coach, what she is finding hardest since starting as a coach and what’s helping her progress.
"Hire for personality, train for skill"
In today's show, we welcome on Jodi Rumack of jodirumack.com. We discuss:
- Productivity - where to start?
- How to decide on the goals you want to achieve?
- How to actually go about executing things?
- How to manoeuvre clients into particular times?
- Why is it important to have tracking systems in place for lead gen?
- How can we increase the number of people who show up to a consultation?
- How to go about hiring your first staff member?
Link to Jodi's site and the article she mentioned early on - https://jodirumack.com/what-to-focus-on/
In this episode, I welcome on long term LTB member Owen Henderson. Owen has built his business up inside of a commercial facility and he's got it to a stage where he has around 40 client sessions per week.
We covered:
In this short trial episode, Stuart chats to LTB member Toby Firth about what he's been actioning since being in the LTB essentials lead generation group.
Was great to welcome LTB member and friend Mike MacDonald on to the podcast.
We covered:
How he got started in the industry?
What being involved with Glasgow Rangers as the nutrition consultant taught him
What he’s noticed since starting as a PT
What would he do differently if he could go back
The importance of having your client’s details in a place that you can access
When and how he took the jump from self-employed PT to gym owner
What’s been surprising about opening AKR
How he runs his referral system
The importance of doing your homework
Some of the unexpected negatives of running a facility
In episode 45 we welcome on Geoff Girvitz from Bang Fitness (https://www.bangfitness.com/).
Alongside discussing how Geoff and his team create a welcoming culture that encourages client's to stick around, we get into the importance of having patience, rethinking lead generation and what Geoff would love to see more of from the fitness industry.
2 week free trial from LTB - http://liftthebar.com/
Bryan Krahn has experienced and seen a lot of things come and go in his time as a fitness professional. In this episode, we get into what some of the lessons he's learnt during that time as well how he finds being an online coach, what he thinks about evidence vs experience and much much more!
In this episode of the LTB podcast, we welcome on Krista Scott-Dixon from Precision Nutrition and Stumptuous.com for a discussion around all things coaching. We get into her new book, Why We Want Eat, what makes an effective coach, improving self-awareness, empathy and much much more.
On this second Q&A, where we welcome previous guests Alex & Gregg back on, we chat about coaching the hip hinge, working towards pull-ups, underreporting and finding new ways to do nutrition tracking.
We welcome Omar Ganai back onto the LTB podcast for episode 41.
Following on from the last interview (episode 11) we dive straight into why PT's should make time to understand motivation science, what this thing called organismic integration theory is, how we support competence, autonomy and belonging and how to think about unconditional positive regard.
In episode 40 of the LTB podcast, we chat to Martin MacDonald from Mac-Nutrition and Mac-Nutrition University. It was a pleasure to welcome Martin onto the show. We discuss in great depth - due to Martin's fantastic ability to answer questions with stories - why he started MNU, how he nearly left the industry, impostor syndrome, success and happiness!
Tony Cottenden has been a member of LTB since basically day one of the company starting. In this interview, Stuart and Tony chat about how he transitioned from one job to full-time PT, and how he's now making more money doing what he does now as well all the lessons learnt along the way.
Mark Fisher joins Stuart for an interview on the podcast today. Alongside discussing how Mark got into the industry and why he feels this has shaped his career, we also discuss:
- The importance of mirroring your clients and how to do this
- What unconditional positive regard means and why this is so essential for trainers to grasp
- How to get feedback on something you want to get better at and where to start if you've no idea what you should be getting better at
- How to approach fear
- Why he loves learning so much and how to take this information from knowledge to application
and a load of current book recommendations!
Jerome Bolze, of The Performance Project, joins Stuart on this episode of the LTB Podcast to chat about how he started as a trainer, how he asked other coaches for advice early on in his career to help him move forwards, building systems and much more!
On episode 36 of the LTB Podcast, Stuart interviews James Krieger from weightology.com. They cover:
How important is it that personal trainers understand or read the research?
Could personal trainers do a better job when it comes to sharing research?
Explaining his insulin series in a simple format + some of those myths broken down?
What is NEAT? Why is it important we understand this?
What happens to your metabolism as weight loss occurs?
What can we do to ensure NEAT doesn’t decrease when dieting?
How can we make client’s aware of their NEAT?
Practical considerations for NEAT.
Intermittent fasting and why James is finding the research and uses for this interesting.
Robert Clarkson is the owner of Reactive Training in Glasgow. In this interview Robert tells us all about his journey, his many lessons learnt along the way and some of the struggles he's had since opening his facility.
In episode 34 of the LTB podcast speaks to Tony Gentilcore of tonygentilcore.com. Alongside chatting about how Tony has found transitioning from working in Cressey Sports Performance to running his own small group training facility, Tony also tells us what he feels is important for long-term sustainability as a coach, why he thinks starting a blog is still a good idea and how he thinks about his own professional development.
In this episode of the podcast, we interview Jonny Stephens from the LTB gym. Jonny was over in New York with Stuart for the LTB conference so we chat in depth about this and what we learnt, what it was like being at Mark Fisher Fitness and how the LTB gym have gone about building community.