In this episode of the Lift The Bar Podcast, Stuart is flying solo to talk about seminars! He outlines why Personal Trainers should run seminars, including how they can be both an effective lead generation tool and a great way to further your personal growth. He then delves into how you can pick the best topic, get people to attend and make your seminar engaging. Finally, and maybe most importantly, he talks about how to overcome public speaking anxiety. Stuart first recorded an episode on this topic nearly five years ago, so tune in to hear what has changed since 2017. So you can run effective seminars which help both you and your client base grow in 2022.
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Stuart talks about how to improve the quality of your PT sessions. Broken up into 3 simple phases: pre, during and post-session, you'll learn all about the things you can use in your next session to take them from good to great and ultimately, retain your clients for longer, get better results and have more fun coaching.
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Stuart talks about how to improve your retention rates. Why retention matters for personal training businesses, how to make sense of client retention and a breakdown of Stuart's 'retention pyramid' are all covered in this episode.
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Stuart talks about some offline marketing methods you can use to market your personal training business. How to grow relationships with local business owners, how to start a podcast and use it for local lead gen, why seminars are great and more ideas for marketing your business offline are covered in this episode.
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If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shaped the career of personal training.
The occupation of personal training is a new one. It's only in the last 30 years that we've seen it become a popular and normal choice of work. However, there have been trainers training clients for over 150 years.
It is our hope that by learning about the historical events of the fitness industry and the career of personal training, you'll wake up feeling more connected to your job. It gives you a deep context for your work to exist in. From the moment you call yourself a Personal Trainer, you become part of this journey too. Maybe in another 100 years, someone will wonder about your programs, your clients, your career, your life.
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If you've ever wondered where your career as a personal trainer came from, this 2-part podcast series produced by Lift The Bar will teach you all about the history of this incredible profession. It'll take you back to the 1800s, where you'll meet a man called Louis Durlacher, who was one of the first known personal trainers. Then, it'll take you on a whirlwind tour of the key events that have shaped the career of personal training.
The occupation of personal training is a new one. It's only in the last 30 years that we've seen it become a popular and normal choice of work. However, there have been trainers training clients for over 150 years.
It is our hope that by learning about the historical events of the fitness industry and the career of personal training, you'll wake up feeling more connected to your job. It gives you a deep context for your work to exist in. From the moment you call yourself a Personal Trainer, you become part of this journey too. Maybe in another 100 years, someone will wonder about your programs, your clients, your career, your life.
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