In today's episode, I welcome back on Sukh Sidhu from Online Fitness Business. Sukh was on for number 112 in June 2018. In today's show, we cover the realities of running a business, challenges with setting and keeping the momentum of online personal training, where most trainers are going wrong when they enter the online PT and Sukh's new venture called Open Coach.
Timestamps
- [01.01] - why the realities of being an entrepreneur are much harder than is often perceived
- [07.48] - how to decide if the path you're on is right for you?
- [10.53] - why networking is an underrated part of running a business
- [16.10] - how he's feeling about the online personal training space
- [21.22] - going fully online and then missing in-person PT?
- [22.51] - why it's so hard to develop any momentum with the number of clients you have for online training
- [25.48] - what metrics to start tracking
- [27.00] - why to track retention rates and how to improve those numbers
- [27.49] - is it a different type of lead for online vs in-person?
- [30.38] - misconceptions about online training
- [33.11] - what people do wrong when they are trying to get clients online
- [40.23] - why it is worth working with an online coach yourself if you're thinking of getting into online PT
- [41.08] - what Sukh's latest project open coach is and how it'll help personal trainers
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